Buzz Marketing Need Not Be Expensive
I can’t stress the importance of buzz marketing for start-up blogs, established websites and even new products of multinational companies like Microsoft, Coca Cola, Dell, and even Yahoo. Buzz marketing is the high-tech version of word of mouth marketing which successful marketing gurus place a significant value on.
In the not so distant past, buzz advertising is often done by employing sales agents who would then knock a lot of doors telling people how great the product is or bribe newspaper and magazine columnists to write a publicity article about it. Since these methods entails a lot of cost, only huge companies benefit from such practice.
Of course, the best way of buzz generation is still producing goods and services which naturally build “buzz” themselves like the Mac Book Air by Apple and SocialSpark, a social network for publishers and advertisers which gain immediate popularity even when it was on beta.
For those who don’t have that much budget for promotion like new bloggers who want to generate traffic for his blog, a small business who wants to promote his product, a freelance writer still on his way to making a name for himself or just anything who want to build some buzz, SocialSpark.com makes it all possible.
As a publisher I would love to see a new breed of advertisers on SocialSpark who are just starting up their online ventures just like myself and see them grow into prominent bloggers as well.
Tags: advertising, blog marketing, buzz marketing, freelance writer, mac book, marketing gurus, popularity, publishers, small business, socialspark, successful marketing, word of mouth marketing
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